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Competition Bureau Seeks to Block Nortera Deal for Green Giant and Le Sieur Brands
The bureau said the deal would combine Nortera with its only major national brand competitor in a highly concentrated market.
- On Wednesday, August 19, 2026, the Competition Bureau filed an application with the Competition Tribunal to block Nortera Foods Inc.'s proposed acquisition of Green Giant and Le Sieur brands from B&G Foods Canada.
- The Bureau argues the deal would combine Nortera with its only major national competitor; Nortera has been the exclusive producer of Green Giant and Le Sieur for 30 years and already processes Del Monte and Arctic Gardens.
- Officials claim the transaction is likely to harm competition, increasing the risk of higher prices and fewer choices for Canadians; healthy competition drives lower prices and innovation.
- Acting Senior Deputy Commissioner Anthony Durocher and Associate Deputy Commissioner Ariane Jaros-Denis will deliver opening remarks and answer questions from accredited media today at 1:00 p.m. EST.
- The Bureau requested the Competition Tribunal block the transaction until it issues a final decision, aiming to prevent potential monopolistic practices by Quebec-based Nortera and maintain market dynamics.
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11 Articles
11 Articles
The Toronto Star+7 Reposted by 7 other sources
Competition Bureau seeks to block Nortera deal for Green Giant and Le Sieur brands
OTTAWA - The Competition Bureau is seeking to block Nortera Foods’ proposed deal to buy the Green Giant and Le Sieur brands of canned and frozen vegetables in Canada from U.S.-based B&G Foods.
·Toronto, Canada
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The Competition Bureau opposes the sale of the canned vegetable brands Géant Vert and Le Sieur to a Quebec company. The transaction could lead to a price increase at the grocery store, according to the federal agency.
·Montreal, Canada
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Total News Sources11
Leaning Left5Leaning Right0Center4Last UpdatedBias Distribution56% Left
Bias Distribution
- 56% of the sources lean Left
56% Left
L 56%
C 44%
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