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McDonald's Axes Major Promotion After 20 Years as Customers Say 'No Reason to Go Now'

The chain is shifting to CARDS and app rewards as it ends a promotion that once offered cash, holidays and attraction tickets.

  • McDonald confirmed there will be no Monopoly Game promotion in 2026, disappointing fans who have enjoyed the annual fixture since its launch.
  • First launched in 2006, the Monopoly game offered customers chances to win prizes including £100,000 cash and £2,000 holidays for 20 years before ending.
  • Online, customers expressed frustration, with one commenting McDonald would "notice a drop in sales this year—there's no reason at all to go now."
  • A McDonald spokesperson said the company is "looking for new ways to surprise and delight," citing recent launches like CARDS in March and an XBOX partnership.
  • App users can claim free coffee weekly through September 30, while MyMcDonald Rewards offers Merlin attraction discounts redeemable by October 25, 2026.
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McDonald's axes major promotion after 20 years as customers say 'no reason to go now'

McDonald’s has axed its popular Monopoly game promotion in the UK after nearly 20 years - see how customers have reacted.

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Metro News broke the news in London, United Kingdom on Wednesday, September 2, 2026.
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