US Edition
McDonald’s ‘biggest’ burger coming to US: Here’s when, how much it will cost
McDonald's introduces the Big Arch Burger with two quarter-pound patties and new Big Arch Sauce, priced up to $10.19, to boost sales nationwide for a limited time.
- On March 3, 2026, McDonald's will release the Big Arch Burger at participating United States restaurants, calling it its flagship 'most McDonald's' burger, the company said.
- Last month, McDonald's CEO Chris Kempczinski posted a taste-test video to promote the Big Arch, showcasing the sandwich and inviting customer feedback as part of the launch strategy.
- On price and construction, sources show the Big Arch Burger includes two quarter-pound beef patties, three slices of white cheddar, and packaging changes, with social media showing prices from $6.89 t to $10.19 and combos $11.09 t to $14.29.
- Kempczinski's promotional clip prompted over 3 million Instagram views and social media users parodied his small bite and use of 'product', with one comment saying 'He took a decent bite unlike the McDonald's CEO'.
- For franchisees, reporting warns that menu upgrades, like Burger King's Whopper revamp last week, can increase costs; CNN estimates about 949,000 more per year to implement.
32 Articles
32 Articles
McDonald's CEO Chris Kempczinski goes viral after struggling to eat his own 'product'
McDonald’s CEO Chris Kempczinski has released a video of himself promoting the company’s new offering, The Big Arch Burger. In the video, Kempczinski is doing so much more talking than eating, and then takes the smallest bite of the burger he keeps calling ‘product’, which we don’t really witness him swallowing. Kempczinski is gaining attention, or rather, he is being mocked for telling the audience how wonderful a ‘product’ the burger is, but h…
Christopher Kempczinski is testing a new McDonald-s burger in front of the camera – and is mocking and mocking for it: "This man's aura is screaming for kale salad."
Big Arch Burger taste test goes wrong: McDonald’s CEO mocked for hilariously viral ‘product’ review video
A promotional video of McDonald's CEO Chris Kempczinski tasting the new Big Arch burger has gone viral, sparking widespread mockery online. Social media users criticized his small bite, his description of the food as a "product," and his overall demeanor, leading to numerous parodies. Despite the online backlash, McDonald's is proceeding with the burger's launch.
Coverage Details
Bias Distribution
- 54% of the sources are Center
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