Mauro Rodríguez: From the Tender to the Cloud, the Digital Future of the Miscellanees

El Financiero

Lean Right

Factuality

Ownership

In Mexico, the Miscellanees or shops on the corner are much more than a point of sale: they are memory, community and trust. The client who asks for “trusted”, the lady who buys milk daily or the young person who goes through an energy drink going to school are part of an ecosystem that, although small in appearance, supports millions of families and represents a significant percentage of the national retail trade. However, in the middle of the …