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Mattel Faces an Unexpected Challenge in His Finances: Barbie Stops Growing

Summary by Revista Merca2.0
MATTEL Mattel goes through a moment of transformation in his business, and one of the most relevant data from his latest financial reports is the performance of Barbie, his most famous brand. In 2025, the company reported a fall in the category of dolls, reflecting a change in consumption dynamics within the global toy market. READ ALSO. Mattel launches Barbie Atelier Doll #1, his haute couture doll: this looks and how much it costs While other …
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MATTEL Mattel goes through a moment of transformation in his business, and one of the most relevant data from his latest financial reports is the performance of Barbie, his most famous brand. In 2025, the company reported a fall in the category of dolls, reflecting a change in consumption dynamics within the global toy market. READ ALSO. Mattel launches Barbie Atelier Doll #1, his haute couture doll: this looks and how much it costs While other …

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Revista Merca2.0 broke the news in on Thursday, March 26, 2026.
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