Monster High Joins Playmobil Following Global Licensing Agreement with Mattel
Summary by Toy World Magazine | The Business Magazine with a Passion for Toys
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Monster High joins Playmobil following global licensing agreement with Mattel
Featuring fan-favourite characters from hit property Monster High, the range launches in 2025 and additional product lines are already in development. Mattel and Playmobil have announced a multi-year global licensing agreement. The partnership will bring Monster High, one of the most successful and beloved kids’ properties of all time, into the world of Playmobil, reimagined in the brand’s signature style. From autumn 2025 in EMEA, Playmobil wi…
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