Matcha Shortage in Japan: Tradition Under Strain as Global Demand Soars

Japan's heat-stressed matcha tea output struggles to meet soaring global demand

Kyoto's heatwaves last summer hit matcha harvest Japan's green tea exports rose 25% in value in 2024 Tencha prices surge 170% year-on-year at Kyoto

Japan’s heat-stressed matcha tea output struggles to meet soaring global demand

Record temperatures in Japan have curbed matcha green tea production this year, straining supplies and driving prices to all-time highs amid booming global demand for the trendy beverage, farmers and industry officials said. Read more at straitstimes.com.

Matcha shortage in Japan: tradition under strain as global demand soars

The issue is not simply one of popularity. Matcha production is a highly specialised and seasonal process. It begins with shade-grown tencha leaves, which are harvested only once a year in spring.

Unprecedented Heatwave Hits Matcha Production: Global Demand Soars Amid Price Surge

read the original version on: www.retailnews.asia Devotees of the highly coveted matcha green tea may need to dig a little deeper into their pockets as a result of unprecedented temperatures in Japan causing a considerable decrease in matcha production. This comes amid a worldwide surge in demand for the popular drink, resulting in significant supply strain and skyrocketing prices, according to […] The post Unprecedented Heatwave Hits Matcha Pro…

Japan's heat-stressed matcha tea output struggles to meet global demand

Matcha lovers, brace your wallets! Record temperatures in Japan have curbed matcha green tea production this year, straining supplies and driving prices to all-time highs amid booming global demand for the trendy beverage, farmers and industry officials said. The Kyoto region, which accounts for about a quarter of Japan’s production of tencha – the stemmed leaves dried and ground into matcha – was hit by severe heatwaves last summer during Japan…