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Trump's Deportations Are Hurting Constellation Brands' Beer Sales
- In its Q1 2025 results, Constellation Brands reported a 6% sales decline to $2.52 billion, citing reduced Hispanic consumer spending amid immigration enforcement fears.
- Ramped-Up ICE patrols and deportation policies under President Donald Trump intensified fears in Latino communities, leading to reduced public activity and commerce, impacting beer sales.
- CNBC reported a 2% drop in beer sales in Q2 2025, with over 80% of surveyed consumers worried about socioeconomic issues.
- Constellation Brands reports a 6% drop in quarterly beer sales, linked to Hispanic shoppers' fears of immigration enforcement, impacting profits and broader consumer behavior.
- Moving ahead, Constellation Brands maintains its fiscal 2026 outlook despite economic uncertainties, monitoring macroeconomic forecasts and consumer demand for potential impacts.
19 Articles
19 Articles
Corona's owner says beer sales have slowed because one major customer group isn't buying beer like it used to
Corona's parent company said beer sales have declined because Hispanic customers are not leaving their homes as often.Tim Boyle/Getty ImagesCorona's parent company said beer sales have dipped because Hispanic customers are cutting back.Constellation Brands said its top sales states, with large Hispanic populations, saw subdued spending.Customers, both Hispanic and non-Hispanic, had cut back on going out and gathering in groups.Corona's parent co…
Major beers see sales nosedive as Hispanic shoppers cut back fearing Trump
Constellation Brands, the U.S. importer of Modelo and Corona brand beers, is seeing a decline in profit and sales that appears to be caused by Hispanic shoppers cutting back from public life in general, reported the Wall Street Journal on Tuesday evening.In 2024, the company posted a profit of $877 ...
Modelo and Corona Sales Drop as Hispanic Consumers Pull Back Over Immigration Fears
Constellation Brands, the powerhouse behind Modelo and Corona, is sounding the alarm over a notable slump in beer sales, and it’s pointing to mounting fears within the Hispanic community as a major factor. “Our Hispanic consumer, which reflects roughly half our business …is very interested in beer,” CEO Bill Newlands shared during the company’s latest earnings call. But he noted a troubling trend: “Occasions on which beer is consumed have decrea…
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