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Lula's government begins publicizing a campaign that will cost R$ 50 million

Summary by Revista Oeste
The federal government will spend around R$ 50 million to produce and include the campaign “Brazil of Brazilians” on TV stations. The launch took place at an event attended by President Luiz Inácio Lula da Silva. Rede Globo broadcast the first video in the series, this Thursday, the 3rd, during a commercial break on Jornal Nacional. The campaign, designed by the Social Communication Secretariat of the Presidency, under the direction of Sidônio P…
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Gazeta Do Povo broke the news in Curitiba, Brazil on Thursday, April 3, 2025.
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