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Lotus Biscoff launches Tomorrowland cookie - RetailDetail EU

Summary by retaildetail.eu
Speculaas and a dance festival—it doesn’t seem like an obvious pairing. Yet Lotus Bakeries is teaming up with Tomorrowland to launch a “limited edition” Biscoff cookie with an espresso filling. Apparently, the goal is to attract a younger audience.
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Lotus Biscoff launches Tomorrowland cookie - RetailDetail EU

Speculaas and a dance festival—it doesn’t seem like an obvious pairing. Yet Lotus Bakeries is teaming up with Tomorrowland to launch a “limited edition” Biscoff cookie with an espresso filling. Apparently, the goal is to attract a younger audience.

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retaildetail.eu broke the news on Monday, May 4, 2026.
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