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Loblaw backtracks on dropping country-of-origin produce labels after customer backlash
Per Bank says the retailer will expand the labels as tariffs spread to more products and customers seek clearer country-of-origin information.
- On Wednesday, Aug 26, 2026, Loblaw announced it is reintroducing country-of-origin labels in its fresh produce aisles after customer backlash over their removal.
- When trade tensions flared up last year, Loblaw introduced a 'T' symbol to indicate products with tariff-driven price increases, and is now reviving these markers.
- Per Bank, the retailer's chief executive, stated the company is in a stronger position than last year, having revamped its supply chain to increase domestic and non-United States suppliers.
- The grocer will continue using the maple leaf symbol in its stores to signal homegrown products, with tariff indicators expanding to more items as duties are applied.
- As the trade war between Canada and the United States escalates, Loblaw's expanded labeling strategy positions the retailer to signal tariff impacts across more product categories.
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The enthusiasm for local buying comes back with Trump's new wave of customs duties.
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Loblaw announces the return of the "T" symbols on the labels of its grocery shelves to signal the products affected by the tariffs, while the trade war between Canada and the United States is intensifying.
·Montreal, Canada
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Coverage Details
Total News Sources16
Leaning Left8Leaning Right1Center6Last UpdatedBias Distribution53% Left
Bias Distribution
- 53% of the sources lean Left
53% Left
L 53%
C 40%
Factuality
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