Liverpool confirm 'multi-year' Adidas deal with record revenue targeted - Liverpool Echo
- Liverpool has confirmed Adidas as their new kit partner, beginning August 1, 2025, after ending their deal with Nike.
- The partnership, described as a multi-year deal, is understood to be worth over £300 million and is expected to increase revenue significantly.
- LFC CEO Billy Hogan expressed excitement about the reunion, recalling past successes and iconic kits created together.
- Adidas will supply match kits and gear for Liverpool's men's, women's, and academy teams.
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These are the three jerseys expected to accompany Adidas' return to Liverpool. – @Footy headlines While Liverpool formalized yesterday Monday its new partnership with Adidas to equip the club from the 2025-26 season, the first visuals of the Reds' future jerseys are already circulating on the web. This major contract, estimated at around 70 million per year, marks the German equipment manufacturer's grand return to Anfield. The collaboration wil…
After five years, the Reds are not continuing their collaboration with the American company and have signed for the third time with the Germans.
Liverpool announce new kit contract with Adidas from 2025-26 season with Reds set to earn significantly higher than current Nike deal: Reports
Premier League juggernauts Liverpool have announced a new deal with German sportswear brand Adidas. The lucrative contract will see them manufacture the Reds' kits from the 2025-26 campaign onwards.


Liverpool FC Leaves Nike to Reunite with adidas in Five-Year Kit Deal
adidas and Liverpool Football Club are making big things happen on the pitch, announcing a new multi-year partnership kicking off during the 2025/26 season. Becoming the club’s latest kit partner, adidas will now appear on all Liverpool FC uniforms moving forward. The British team will present their new adidas kit this summer, marking their third time wearing Three Stripes. The German sportswear giant will supply training gear and official merch…
Liverpool signs multi-year deal with Adidas to replace Nike
Liverpool has signed a multi-year kit deal with Adidas beginning next season that will replace sportswear manufacturer Nike, in what British media reports say is a five-year agreement worth more than 60 million pounds per year.
Soccer-Liverpool sign multi-year deal with Adidas to replace Nike
LIVERPOOL, England (Reuters) - Liverpool have signed a multi-year kit deal with Adidas beginning next season that will replace sportswear manufacturer Nike, in what British media reports say is a five-year agreement worth more than 60 million pounds ($77.36 million) per year. Read full story
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