Legendary Rally Brand Lancia Just Unveiled an EV Crossover that Could Reshape Chrysler in America
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4 Articles
Legendary rally brand Lancia just unveiled an EV crossover that could reshape Chrysler in America
Lancia, one of motorsport's most storied names, has pulled back the curtain on the Gamma, a new electrified crossover that could help revive the brand in Europe. With more than 11 World Rally Championship titles, Lancia has long been considered one of the most iconic and successful names in rally racing. But despite its motorsport legacy, the automaker has struggled for years with weak sales in the broader consumer market. Now, according to a re…
The Italian car manufacturer Lancia returns the gamma – 42 years after the end of production. However, the new model has little in common with the original.
Lancia, which has grown to one of Stellantis' luxury brands, continues to strengthen its range. To the well-known Ypsilon, it has now joined Gamma, a larger SUV that offers hybrid and electric mechanics.
Lancia continues to believe in its return in grace. The Italian brand has formalized the launch of the production of its new Gamma in Melfi, a SUV that is intended to be the symbol of an ambitious renaissance, but which promises to be very delicate.
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