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Lamborghini's most extreme car just sold out its future

Summary by williamsnews.com
Scarcity is the oldest pricing trick in luxury, and it only works when the scarcity is real. Anyone can print “limited edition” on a box. Very few companies can cap production at a hard number, refuse to move it, and…
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williamsnews.comwilliamsnews.com

Lamborghini's most extreme car just sold out its future

Scarcity is the oldest pricing trick in luxury, and it only works when the scarcity is real. Anyone can print “limited edition” on a box. Very few companies can cap production at a hard number, refuse to move it, and…

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williamsnews.com broke the news on Monday, August 17, 2026.
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