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Lagging on loyalty innovation: Unpacking which sectors struggle

Summary by Tech Wire Asia

Author: Aaron Crowe, Regional Director, Eagle Eye, Asia. While retail has taken the lead in terms of its adoption and innovation in loyalty, other industries lag behind their potential in this area. This article will explore challenges in maturity with loyalty programmes in three industries: airlines, fuel and convenience, and quick service restaurants. Legacy systems keep airline loyalty stuck on runway One might think of airlines when consider…

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Loyalty laggards: Expert reveals which APAC sectors struggle with tech innovation

Airlines, fuel, and quick-service restaurants in APAC lag in loyalty programme innovation, hindered by legacy tech and limited reward systems, says expert.

3 days ago

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