Krishma Sood: As a South Asian Female, I've Always Had to Overcome Being a Different Face (Marketer, Cannes Young Lions Winner, 30U30 Australia)

Krishma Sood: As a South Asian Female, I've Always Had to Overcome Being a Different Face (Marketer, Cannes Young Lions Winner, 30U30 Australia)

“That's truly changed how I approach branding - if the idea can't be understood in a 3-6 second video, it's probably dead before it's started!”Q. You’ve built a career at the intersection of brand strategy, storytelling, and innovation. What sparked your love for marketing, and how has your cultural identity shaped the way you tell stories?I've been privileged to spend over the last decade working around the world for several iconic brands! I ha…