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Kenworth leads, Fuso surges in new truck brand search report

Summary by Big Rigs
The new T620SAR on display for the first time at the Brisbane Truck Show. Image: Prime Creative Media The Australian truck market has a new benchmark for brand interest with the release of the inaugural Truck Market Brand Consideration Report. The quarterly analysis by Retain Media tracks how businesses and operators engage with leading Australian truck brands online. Launched as part of Retain Media’s expansion into Australia’s commercial vehic…
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Big Rigs broke the news in on Thursday, July 24, 2025.
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