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Kendall Jenner to Become TRIP's Global Ambassador
Kendall Jenner joins TRIP as global ambassador and investor as the calming drinks brand expands across the UK and US, officials said.
- On Tuesday, Kendall Jenner became Global Ambassador and equity shareholder for TRIP, the London-based calming drinks brand, acquiring a minority stake in the fast-growing company.
- Founded in 2019 by Olivia Ferdi and Daniel Khoury, the UK-owned company specializes in CBD soft drinks and magnesium supplements designed to help consumers find moments of calm.
- New York investment firm Coefficient Capital led a funding round last year valuing the company at more than 300 million US dollars, with revenues of almost £67 million reported to Companies House.
- "I've been obsessed with TRIP for a while," Jenner said, while CEO Olivia Ferdi noted that Jenner "perfectly embodies the way we think about calm."
- Generating more than a billion impressions across Instagram and TikTok, the brand expands across top UK retailers while Jenner joins celebrity backers Joe Jonas and Rosie Huntingdon-Whiteley.
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15 Articles
15 Articles
Evening Standard+4 Reposted by 4 other sources
Kendall Jenner buys stake in London drinks brand Trip
London-based Trip is one of the UK’s fastest-growing food and drink firms.
·London, United Kingdom
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Kendall Jenner Joins TRIP as Shareholder and Global Ambassador
·Jersey City, United States
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Yorkshire Post+3 Reposted by 3 other sources
Kendall Jenner to become TRIP's global ambassador
Kendall Jenner will become the face of the calming drinks brand’s new campaign.
·Leeds, United Kingdom
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Kendall Jenner raises a glass to Trip investment
Kendall Jenner has bought a stake in British drinks and supplements brand Trip. The US socialite has snapped up an undisclosed a minority stake in the business and will become the face of the brand’s new global marketing campaign. London-based Trip was launched by husband-and-wife team Olivia Ferdi and Daniel Khoury in…
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Total News Sources15
Leaning Left5Leaning Right0Center6Last UpdatedBias Distribution55% Center
Bias Distribution
- 55% of the sources are Center
55% Center
L 45%
C 55%
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