How ‘KPop Demon Hunters’ Became the Surprise Hit of the Summer
SEOUL, SOUTH KOREA, JUL 29 – The song gained 98.5 million streams, a 20% increase, and sold 8,000 copies worldwide, marking the third-largest leap in Billboard Global 200 history.
- Sony Pictures Animation’s 2025 release, KPop Demon Hunters, distributed by Netflix, became an unexpected sensation by leading streaming platforms and topping the Billboard soundtrack charts.
- The film's success followed careful efforts by director Maggie Kang and her team to authentically represent K-pop fandom and blend traditional and modern elements appealing to both Korean and Western audiences.
- The soundtrack features eight songs that reached the Billboard Hot 100, including the track "Golden" by Huntr/x, a fictional group whose song earned 98.5 million streams and made history in July as the first by an imaginary band to lead the Billboard Global 200 chart.
- Music journalist Tamar Herman praised the movie for combining animated musical tradition with authentic K-pop production, and industry expert Jeff Benjamin noted the filmmakers 'really did their homework' to respect K-pop fans' experience.
- As a result, KPop Demon Hunters has elevated Korean culture's global presence and set new viewership and chart records, suggesting continued crossover potential for K-pop inspired media.
12 Articles
12 Articles
By MARIA SHERMAN, KARENA PHAN and JUWON PARK NEW YORK (AP) — In the colorful, lively, musical world of “KPop Demon Hunters,” everyone is a fan. Audiences wear T-shirts supporting their favorite idols. They carry glow sticks and gaze entranced at stadium stages; they scream, cry, cheer, and buy official merchandise. It should come as no surprise, then, that the Sony Pictures/Netflix film has inspired similar enthusiasm, topping the streaming serv…
(Seoul = Yonhap News) Reporter Joo-sung Choi = Netflix animation movie 'K-pop Demon Hunters' original soundtrack (OST) 'Golden' was released in the US by Bill...
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