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Clothing Brand Advert Banned for Objectifying Katie Price After Complaints Made

  • An advertisement for Diesel showcasing Katie Price in a bikini while clutching a handbag was displayed on The Guardian's website on March 26, 2025.
  • Thirteen people lodged complaints with the Advertising Standards Authority contending that the advert sexualised women and included a model who looked to be dangerously thin; the ASA partially upheld these concerns.
  • The ASA found the advertisement to be socially irresponsible and potentially offensive because the placement of the handbag highlighted Price's breasts, sexualising her despite her poised and confident stance.
  • Diesel said the ad was part of its Houseguests campaign supporting diversity, portraying Price, age 46, with a seldom-seen body type as empowered, not objectified.
  • The Guardian blocked the ad from reappearing on April 4, and the ASA told Diesel to ensure future ads remain socially responsible and avoid serious or widespread offence.
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The ArgusThe Argus
+6 Reposted by 6 other sources
Center

Clothing brand advert banned for objectifying Katie Price after complaints made

The ad by clothing brand Diesel appeared on the Guardian news website and showed Price wearing a bikini and holding a handbag in front of her chest.

·Brighton, United Kingdom
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Evening StandardEvening Standard
+5 Reposted by 5 other sources
Center

Diesel clothing advert banned for objectifying Katie Price

The ad featured an image of model Price wearing a bikini and holding a handbag in front of her chest.

·London, United Kingdom
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The Independent broke the news in London, United Kingdom on Tuesday, June 10, 2025.
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