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Juneteenth celebrations adapt after corporate sponsors pull support

  • Juneteenth celebrations take place nationally on June 19 to commemorate the 1865 freeing of enslaved people in Texas.
  • This year, many events face cuts as companies and governments withdraw diversity funding amid political and economic pressures.
  • Organizers report fewer sponsors, canceled grants including $25,000 from the National Endowment for the Arts, and scaled-back festivals.
  • Norman Harris said sponsors "pulled back their investments" while marketing professor Sonya Grier noted economic uncertainty limits company support.
  • Reduced funding suggests ongoing challenges for Juneteenth events, but organizers like the Cooper Family Foundation vow to continue celebrating the holiday.
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Breitbart broke the news in United States on Monday, June 16, 2025.
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