John Lewis pushes further into experiences with fine art and luxury holidays

John Lewis adds 'expert services' to stores as it leans into experiential retail

Drapers John Lewis adds ‘expert services’ to stores as it leans into experiential retail John Lewis is expanding its line-up of in-store specialist concessions as it looks to reposition its department stores as destinations.

John Lewis pushes further into experiences with fine art and luxury holidays

John Lewis is ramping up its push into services and experiences as it expands in-store concessions, spanning fine art and luxury holidays. The department store group is broadening its shop-in-shop offer as it looks to give shoppers more reasons to visit its stores beyond traditional retail, with customers now able to buy works by artists including LS Lowry and Picasso and book bespoke holidays under the same roof. The development includes a part…