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John Lewis drops massive Christmas advert hint - as fans ‘figure out’ 2025 song
The 2025 John Lewis Christmas advert will drop on November 4, marking one of the earliest releases and featuring a music snippet from Alison Limerick’s 1990 single.
- On November 4, 2025, John Lewis posted a teaser on its Instagram showing a record player and a brief music snippet, with overlay captions naming the date as 04.11.25.
- John Lewis's annual advert, a UK festive fixture, began in 2007 and the suggested 4 November release would break the recent Thursday pattern seen from 2021–2024.
- Despite a single piano note, fans are debating the track, noting one chord was played at most with suggestions including Alison Limerick's `Where Love Lives` and Dolly Parton's `9 To 5`.
- Fans are already buzzing across social media, Waitrose & Partners replied `The best time of the year.`, and My John Lewis rewards scheme members can watch the advert early.
- Tied with 2021, the date would make this a joint earliest release, arriving ten days earlier than last year's The Gifting Hour, though speculation is quieter this year.
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The Independent
The IndependentWho is Alison Limerick? The singer behind the 2025 John Lewis Christmas advert
The London-born singer began her career in the 1980s as a backing vocalist.
·London, United Kingdom
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John Lewis Christmas Advert 2025 Release: Possible Plot, Air Dates And Why Brits Look Forward To This Every Year
The annual campaign has become a cherished tradition, capturing the hearts of shoppers and fans alike — and this year, John Lewis is set to release its Christmas advert on 4 November.
·United States
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Total News Sources25
Leaning Left3Leaning Right0Center13Last UpdatedBias Distribution81% Center
Bias Distribution
- 81% of the sources are Center
81% Center
L 19%
C 81%
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