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The Unexpected Move by Jutta Leerdam, Jake Paul's Girlfriend, that Could Earn Him $1 Million

Leerdam's viral Nike sports bra reveal after 1,000m Olympic gold could generate $1 million in sponsorships, boosted by her 6.2 million Instagram followers.

  • Within hours, the clip of Jutta Leerdam's celebration at the Milano-Cortina Winter Olympics went viral, circulating across social media, with her unzipped suit revealing a Nike sports bra.
  • Following years of elite results, Leerdam's social‑media presence and consistent performance boosted her sponsorship appeal, as her fiancý Jake Paul said, `'Man, words cant even describe it.'`
  • Brand estimates that viral spikes and reposts by the brand, which has nearly 300 million followers, could translate into roughly $1 million in endorsement value, experts say.
  • Sponsorship discussions are unfolding as the clip of Leerdam's celebration sparks debate over its impact on her reputation and endorsement value.
  • Jake Paul's profile further amplifies the spotlight, and their combined digital reach magnifies attention around Leerdam's appearances, showing how a viral Olympic moment can reshape commercial trajectories.
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The speedkiller Jutta Leerdam would have won a beautiful sum after he got the gold medal at the 1,000 m test on February 9, under his logo, the YouTuber and the Jake Paul boxer.

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The speedkiller Jutta Leerdam would have won a beautiful sum after he got the gold medal at the 1,000 m test on February 9, under his logo, the YouTuber and the Jake Paul boxer.

Jutta Leerdam's viral zip at the Milan-Cortina Olympic Games could bring her much more money than her gold medal. A simple spontaneous moment that is turning into a real jackpot for the 27-year-old Dutch skater.After crossing the finish line in the lead, Leerdam opened the zipper of her racing suit, revealing her sports armband. This moment, captured by cameras from around the world, immediately became viral on social networks. And according to …

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uSports.org broke the news in on Tuesday, February 17, 2026.
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