Jim Farley Has Promised Cheaper Fords. Here's What That Means for Investors.

Jim Farley Has Promised Cheaper Fords. Here's What That Means for Investors.

The post Jim Farley Has Promised Cheaper Fords. Here’s What That Means for Investors. appeared first on 24/7 Wall St.. Quick Read Ford (F) CEO Jim Farley has signaled a new focus on affordability. This likely means simpler trims, more hybrids, lower-content trucks, and a smaller, scalable EV. While this should expand the buyer pool, it will also erode already-thin margins and call into question the safety of the dividend. The analyst who cal…