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Jerry Seinfeld Pays Tribute To ‘Seinfeld’ Collaborator Rob Reiner After “Impossibly Sad” Death: “Our Show Would Have Never Happened Without Him”

Rob Reiner championed Seinfeld through early network rejection, securing a limited Season 1 pickup that enabled the show to become a defining 1990s comedy, Jerry Seinfeld said.

  • On Monday, Jerry Seinfeld paid tribute to Rob Reiner a day after Hollywood and the world were shocked by the killings, saying via Instagram, `Our show would have never happened without him` and Reiner `saw something no one else could`.
  • Rob Reiner intervened to secure a limited pickup after poor early testing, accepting a four-episode Season 1 order from NBC to prevent cancellation with Castle Rock Entertainment.
  • The 23-minute pilot, then titled The Seinfeld Chronicles, fell flat with NBC executives and test audiences but when it aired on July 5, 1989, ratings were better than anticipated, prompting NBC to budget four more episodes.
  • On December 14 authorities found Rob Reiner, filmmaker and producer, and Michele Singer Reiner, his wife, dead in Los Angeles, and LAPD said their son Nick Reiner has been arrested on suspicion of murder.
  • Reiner's intervention positioned Seinfeld for cultural success, turning a little `show about nothing` into a defining 1990s series, with Seinfeld naming him a top influence alongside Larry David and George Shapiro and noting Reiner's famed films This Is Spinal Tap and When Harry Met Sally.
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Jerry Seinfeld says his sitcom ‘never would have happened’ without Rob Reiner

Reiner’s Castle Rock Entertainment produced Seinfeld’s eponymous NBC sitcom

·London, United Kingdom
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People broke the news in United States on Tuesday, December 16, 2025.
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