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There Is Already Resolution: the Chain 'La Mafia Sits at the Table', with Premises in Pamplona, Changes Its Name
8 Articles
8 Articles
The restaurant chain La Mafia sits at the table changes its name to La Famiglia sits at the table following the resolution of the Spanish Office of Patents and Trademarks (OEPM), which considered the application for nullity of the brand following an initiative promoted by the Italian Embassy in Spain.Read more]]>
The restoration chain 'La Mafia sits at the table' (LMssLM group) announced this Wednesday that it will be renamed 'La Famiglia sits at the table',...
The company plans to invest 15 million euros in 2026 to open 30 new premises and create 500 jobs.
The pressure of the Italian Embassy and the resolution of the Spanish Office of Patents and Trademarks (OEPM) force the group with 65 premises in Spain to change its name, without date of application yet
The chain of La Mafia sits at the table has announced its evolution of brand and is renamed La Famiglia sits at the table. A change of identity that the company points out as strategic, and that comes after more than two decades building a hole of its own in the field of casual dining.
The CEO of the company, Javier Floristán, has pointed out in a meeting with journalists that "a word does not change 25 years of history" and that "the important thing has never been the name, but what happens inside" of their restaurants. "Our proposal of value has always been very authentic", centered on the idea of sitting around the table, said Floristán, who wanted to leave behind a "polémica that does not represent them in anything as a pr…
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