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iPhone 18 Pro: Apple locks in steep OLED price cuts as memory costs climb

Summary by MacDailyNews
Apple is intensifying pressure on Samsung Display and LG Display to slash prices for OLED panels destined for the iPhone 18 series, forcing the Korean suppliers into a sharper contest over manufacturing costs even as technical requirements rise. According to industry sources, Apple has demanded significantly lower supply prices for iPhone 18 OLED panels compared with the previous generation. Panels for last year’s iPhone 17 Pro Max were priced i…
DisclaimerThis story is only covered by news sources that have yet to be evaluated by the independent media monitoring agencies we use to assess the quality and reliability of news outlets on our platform. Learn more here.

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While Apple has managed to get a very good negotiation for the price of the screens of its iPhone 18 Pro, with the Asian suppliers Samsung Display and LG Display, this does not imply at all that the prices of its new generation of devices will be more expensive. Both The Elec medium and [...] The post Despite getting a lower price for screens the iPhones 18 will be up to US$300.- more expensive first appeared on TransMedia.

According to Korean media DealSite, Apple would have pressured Samsung Display and LG Display to drastically reduce the price of OLED slabs for iPhone 18. A way to offset the rising cost of memory chips, which weighs increasingly heavily on the manufacture of smartphones.

While RAM prices show no signs of slowing, Apple is trying to reduce the costs of other components. OLED screen manufacturers are in the crosshairs. - on macitynet.it Apple wants to pass the burden of RAM costs on to screen manufacturers.

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MacDailyNews broke the news on Wednesday, August 12, 2026.
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