Iowa State Fair's Economic Impact Rivals NCAA Final Four

Iowa State Fair economic and community impact study results

DES MOINES — The internationally acclaimed Iowa State Fair is the state’s largest event and one of the oldest and largest agricultural and industrial expositions in the country.

Iowa State Fair's economic impact rivals NCAA Final Four

A new study reveals that last year's Iowa State Fair generated nearly $480 million for Iowa, surpassing the economic impact of the NCAA Final Four.

Study: Iowa State Fair '24 operations had $629 million impact

A new study suggests year-round activities on the Iowa State fairgrounds in 2024 had a $629.2 million statewide economic impact. Iowa State Fair CEO Jeremy Parsons released the study’s results this morning. “Iowans should be proud of their Fair, not only for what we do for the state socially, culturally, and in the news, but also […]

Study finds Iowa State Fair means over $600 million boost to Iowa's economy

The eleven-day event's economic contribution is on par with major national events like the Kentucky Derby and the Formula 1 Grand Prix.

Iowa State Fair economic and community impact study results | Iowa Agribusiness Radio Network

The internationally acclaimed Iowa State Fair is the state’s largest event and one of the oldest and largest agricultural and industrial expositions in the country. A 2025 study conducted by Johnson Consulting found that the economic impact from the Iowa State Fair and Fairgrounds’ year-round activities for the state of Iowa totaled $629.2 million in 2024. The economic impact findings were shared with the public by Iowa State Fair CEO and Manager