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interview | "Technology is not a tool, it's a strategy"--OliveYoung COO Jinhee Lee on growing MAU 5X with online and offline integration

Summary by CIO
The Seoul-based retailer with about 1,300 stores offers a compelling example of what can happen when a technology leader takes the reins of the business. COO Jinhee Lee has a background in tech startups, and over the past three years he’s led Olive Young’s digital transformation as SVP of the digital business division. Today, he oversees the tech function as well as the overall strategy and operations of the platform business. But Lee is aiming …
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CIO broke the news in on Friday, June 13, 2025.
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