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Instagram Tests Videos of up to Two Hours to Expand Presence on TVs
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Instagram began testing videos of up to two hours in its TV version, in another movement to expand the presence of the platform on TVs. The initiative is part of Meta's strategy to encourage the production of longer content and to compete with already consolidated services in this format. Since June 22, the platform has been experimenting with a horizontal video format in the Instagram TV app. The new model is approaching the experience offered …
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