Golden Goose Brings 'The Forest for the Trees' to Life at the Venice Biennale

Golden Goose Brings 'The Forest for the Trees' to Life at the Venice Biennale

Golden Goose opened the 2026 Venice Biennale with an immersive new experience by Playlab, Inc., transforming its Marghera headquarters with the installation "The Forest For The Trees."

Golden Goose Unveiled The Forest For The Trees by Playlab Inc. with a Whimsical Dinner Party in Venice

The Forest For The Trees installation was commissioned by Golden Goose for this year's Venice Biennale. On Friday evening, the Italian brand hosted a dinner to celebrate—and true to form, it was magical, fun, and more than a little bit madcap.

In Venice, Golden Goose and PlayLab’s fantastical installation was designed to ignite childlike wonder

For the latest iteration of Golden Goose’s ‘Haus’, the footwear brand’s creative platform, Los Angeles-based multidisciplinary studio PlayLab presented an installation which invited the viewer to embrace a sense of play