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In Coca-Cola's Naming Campaign, Most of the Names Are Russian-Sounding

Coca-Cola's "Share a Coke" marketing campaign in Estonia uses 100 different names and 50 different nicknames on drink labels. Since the US brand based the names on data from Statistics Estonia, most of the names are Russian-sounding.

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Coca-Cola's "Share a Coke" marketing campaign in Estonia uses 100 different names and 50 different nicknames on drink labels. Since the US brand based the names on data from Statistics Estonia, most of the names are Russian-sounding.

·Estonia
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Eesti Rahvusringhääling broke the news in Estonia on Friday, July 25, 2025.
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