Impact of AI on Travel: Booking and eDreams Founders Speak
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The irruption of artificial intelligence (AI) is generating such a profound transformation in the travel sector, which will overcome even the impact of the arrival of the Internet three decades ago. This was pointed out by the founders of Booking.com and eDreams during Phouswright Europe 2025, held this week in Barcelona. Although the AI continues to raise big unknowns, among those attending the event a consensus was opened: trust and data will …
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