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IMEX Frankfurt Policy Forum Unites Industry Leaders and Policymakers on Place Leadership
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IMEX Frankfurt Policy Forum Unites Industry Leaders and Policymakers on Place Leadership
The rising importance of place leadership for destinations was under the spotlight at the Policy Forum held yesterday at IMEX Frankfurt. Over 100 destination representatives and 20 policymakers from 30-plus countries gathered to discuss and learn how to influence the future direction of business events through policy making and strategic destination management. Internationally renowned global urbanist Professor Greg Clark addressed the room: “Bu…
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