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Ilia, La Roche-Posay and Kiehl’s are launching mineral SPF serums, but what’s driving the trend?

Summary by cosmeticsbusiness.com
Mineral sunscreen is entering its glow-up era, with transparent formulas that reinforce the moisture barrier, and are suitable for sensitive skin, writes Megan Fahy

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Ilia, La Roche-Posay and Kiehl’s are launching mineral SPF serums, but what’s driving the trend?

Mineral sunscreen is entering its glow-up era, with transparent formulas that reinforce the moisture barrier, and are suitable for sensitive skin, writes Megan Fahy

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cosmeticsbusiness.com broke the news on Tuesday, June 16, 2026.
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