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If Anything, Then Nothing! Mironet Lost the Dispute with Allegro over the Campaign, It Is Not that Unique, the Court Said

Summary by Hospodářské Nnoviny (HN.cz)
Exactly one year ago, the Polish Allegro launched a major advertising campaign in the Czech Republic, based on the slogan "When something, Allegro". Its competitor Mironet immediately protested, saying that the electronic marketplace had merely copied its slogan, which it has been using since 2017. When the Polish...
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Hospodářské Nnoviny (HN.cz) broke the news in on Friday, May 23, 2025.
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