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IBI Summit: Reinventing the boat building business model

Summary by International Boat Industry
IBI Editor Ed Slack was joined by Azimut | Benetti CEO Marco Valle; Beneteau boat Group CEO, Gianguido Girotti; Sunreef co-founder Nicolas Lapp; and Axopar co-founder, Jan-Erik Viitala, to discuss balancing innovation, cost, and customization in the opening IBI Summit panel discussion
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International Boat IndustryInternational Boat Industry

IBI Summit: Reinventing the boat building business model

IBI Editor Ed Slack was joined by Azimut | Benetti CEO Marco Valle; Beneteau boat Group CEO, Gianguido Girotti; Sunreef co-founder Nicolas Lapp; and Axopar co-founder, Jan-Erik Viitala, to discuss balancing innovation, cost, and customization in the opening IBI Summit panel discussion

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International Boat Industry broke the news in on Tuesday, July 15, 2025.
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