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I tried — and failed — to sell Michael Jordan's mansion. Here's what I learned from its 12 years on the market.

Summary by Business Insider
Kofi Nartey tried selling Michael Jordan's estate in 2015.Courtesy of Kofi NarteyKofi Nartey was the listing agent for Michael Jordan's Chicago mansion for 11 months in 2015.Nartey figured out ways to generate buzz that led to more showings, but didn't land Jordan a buyer.The mansion finally sold for $9.5 million in 2024 after 12 years on the market.This as-told-to essay is based on a conversation with real-estate agent Kofi Nartey 49, who was o…

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Business Insider broke the news in United States on Saturday, February 8, 2025.
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