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I skipped this make-up step for years but now I wouldn't do my routine without it
The gel-based primer helps smooth skin and grip make-up, while the setting spray adds hydration and a dewy finish, the author says.
- On Friday, July 10, 2026, fashion writer Rochelle Barrand reported that adopting Cosmetics Power Grip Primer corrected a missing step in her daily beauty routine.
- Applying this gel-based primer after moisturizer creates a smooth canvas for foundation, according to the author, who noted the product is infused with hydrating hyaluronic acid.
- Infused with 5% aloe, squalane, and green tea seed oil, the formula offers hydration, while Power Grip Dewy Setting Spray provides a fresh, dewy finish for long-lasting wear.
- Regular users can opt for the Jumbo Power Grip Primer to stock up, while the Power Grip Stick & Set Duo simplifies application by combining primer and setting spray.
- Beyond makeup, the article also mentions the SmilePro Advanced Whitening Kit, a dentist-developed system claiming to whiten teeth in 10 minutes and currently available with 50% off.
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42 Articles
42 Articles
Northampton Chronicle & Echo+10 Reposted by 10 other sources
The make-up mistake I didn't realise I was making every morning - but e.l.f. Cosmetics help me fix it
When you're trying to get out of the door in a hurry, it's easy to skip anything that feels like an extra step. But after learning what primer actually does, I realised I'd been making the same mistake every morning.
·Northampton, United Kingdom
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I skipped this make-up step for years but now I wouldn't do my routine without it
When you're trying to get out of the door in a hurry, it's easy to skip anything that feels like an extra step. But after learning what primer actually does, I realised I'd been making the same mistake every morning.
·Portsmouth, United Kingdom
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Total News Sources42
Leaning Left2Leaning Right0Center37Last UpdatedBias Distribution95% Center
Bias Distribution
- 95% of the sources are Center
95% Center
C 95%
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