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How to Avoid Product Launch Failure - CEO North America
Summary by Chief Executive Officer North America
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How to Avoid Product Launch Failure - CEO North America
Picture this: It’s July 2023, and Mark Zuckerberg just pulled off what seemed impossible. His new app, Threads, signed up 100 million users in five days. That is faster than ChatGPT, faster than TikTok, faster than any app in history. Tech journalists were calling it the “Twitter killer.” News about its lightening-fast growth was covered in mainstream publications like Time. Then reality hit. Within two weeks, 80% of those users had essentially…
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