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How Sperry Boat Shoes Are Anchoring the Modern Prep Revival For a New Generation

UNITED STATES, AUG 4 – Sperry's new collaboration with Aritzia features two updated boat shoe styles, boosting sales by 28% in early 2025 as preppy fashion and TikTok trends gain popularity.

Summary by WWD
Sperry boat shoes are dominating the conversation again this summer as a new preppy movement gains steam and the brand marks 90 years.

2 Articles

Refinery29Refinery29
Left

Aritzia x Sperry Just Dropped Another Cant-Miss Boat Shoe Collection

Aritzia puts a colorful twist on Sperry’s iconic boat shoes. Shop the preppy trend and refresh your footwear collection with these limited-edition styles now.

·United States
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WWDWWD
Center

How Sperry Boat Shoes Are Anchoring the Modern Prep Revival For a New Generation

Sperry boat shoes are dominating the conversation again this summer as a new preppy movement gains steam and the brand marks 90 years.

·United States
Read Full Article
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Bias Distribution

  • 50% of the sources lean Left, 50% of the sources are Center
50% Center

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WWD broke the news in United States on Monday, August 4, 2025.
Sources are mostly out of (0)
Stories disproportionately reported by the Left or the Right

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