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How journalists and communities work together to confront low levels of trust
Researchers found that Black residents trusted journalists who listened, stayed present and shared feedback, with 100+ community members surveyed.
- A recent study in Minneapolis and Saint Paul, Minnesota, surveyed over 100 Black community members in 2022 to understand how journalists regain trust, identifying diligence and deference as key practices.
- Mainstream journalism has a long history of misrepresenting Black communities, particularly in protest and crime coverage, driving communities to turn away from traditional news sources.
- Among 17 interviewed journalists, diligence meant maintaining continuous community presence beyond assignments, attending events from start to finish and frequenting local shops to show they cared about people, not just headlines.
- Deference requires journalists to honor community boundaries and drop assumptions about having all the answers. From these journalists' perspectives, their trusted status was a product of the community's willingness to share both knowledge and feedback.
- Researchers believe this approach offers a blueprint for more inclusive understanding of how trust is sustained, helping journalists and Black communities in Minnesota reduce harm and build personal connections.
Insights by Ground AI
25 Articles
25 Articles
Coverage Details
Total News Sources25
Leaning Left4Leaning Right3Center16Last UpdatedBias Distribution70% Center
Bias Distribution
- 70% of the sources are Center
70% Center
L 17%
C 70%
13%
Factuality
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