How Iowa State not only survived – but thrived – in the NIL era

NOT JUST SURVIVING, BUT THRIVING

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How Iowa State not only survived – but thrived – in the NIL era

Four years ago, some thought NIL would cripple schools like Iowa State. Instead, it was the most successful athletic period in ISU history.

“It’s a Lot of Entitled Players”: Cam Newton Discloses What He Hates Most About Athletes in the NIL Era

Reggie Bush once had his Heisman Trophy revoked because he accepted money while playing at USC. Bush regained his trophy in 2024 –  around 14 years after it was taken – because of “enormous changes in the college football landscape” (quote from Heisman trust, per ESPN’s Pete Thamel). The phrase, of course, was referring to Name, Image, and Likeness (NIL), implemented in 2021. Before NIL, the best college players received illegal under-the-table …