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How greenwashing creates a false sense of stability for companies

Summary by African Marketing Confederation
Greenwashing may give a business greater stock market appeal initially, but the effect fades. Greater regulation is also changing the game.
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African Marketing ConfederationAfrican Marketing Confederation

How greenwashing creates a false sense of stability for companies

Greenwashing may give a business greater stock market appeal initially, but the effect fades. Greater regulation is also changing the game.

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African Marketing Confederation broke the news in on Thursday, January 22, 2026.
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