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How brands can use TikTok & Google data to spot and harness trending flavors
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How brands can use TikTok & Google data to spot and harness trending flavors
Social media influencers acting as cultural translators are shaping what flavors break through in food and beverage – including a rise in nostalgia with a twist, wellness with personality, indulgence redefined and global discovery, according to the market insight platform Spate.
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