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How a boutique hotel owner rebranded to Hyatt following Standard deal

Summary by hoteldive.com
Hotel Genevieve in Louisville, Kentucky, ditched its Bunkhouse roots for JdV by Hyatt, gaining distribution and loyalty perks as Hyatt fine-tunes its lifestyle growth strategy.

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How a boutique hotel owner rebranded to Hyatt following Standard deal

Hotel Genevieve in Louisville, Kentucky, ditched its Bunkhouse roots for JdV by Hyatt, gaining distribution and loyalty perks as Hyatt fine-tunes its lifestyle growth strategy.

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hoteldive.com broke the news in on Thursday, August 14, 2025.
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