Informa Markets Partners with Hong Kong Tourism Board to Launch "The Festival of Connoisseurs" in Hong Kong
The three-year partnership will debut a soft launch in November 2026 and showcase nine luxury worlds across the city.
- On Wednesday, Informa Markets and the Hong Kong Tourism Board signed a Memorandum of Understanding to launch The Festival of Connoisseurs, a new luxury lifestyle platform in Hong Kong.
- Hosting over 3,300 single-family offices, Hong Kong serves as a global luxury hub, aligning with the Hong Kong SAR Government's 'Tourism is Everywhere' initiative to promote yachting and marine lifestyle.
- The Festival of Connoisseurs adopts a 'City-as-Your-Showroom' approach, transforming Hong Kong's landmarks into an immersive consumer experience; the 2026 edition serves as a soft launch before full-scale expansion in 2027.
- Informa Markets Asia President and CEO Margaret Ma Connolly called the decision 'a profound statement of conviction,' anchoring the company's global luxury portfolio—including yachting and jewellery fairs—in Hong Kong.
- The festival will showcase nine distinct worlds of connoisseurship, including Marina and Marque, serving as a foundation to introduce leading global brands to Hong Kong's market in coming years.
35 Articles
35 Articles
HKTB Partners with Global Leading Trade Exhibition Organiser Informa Markets Bringing International Premium Exhibition IPs to Hong Kong Under Asia’s First-Ever 'City-as-Your-Showroom' Concept
HONG KONG SAR - Media OutReach Newswire - 28 May 2026 - The Hong Kong Tourism Board (HKTB) today (27 May) signed a three-year Memorandum of Understanding (MoU) with Informa...
Informa Markets Partners with Hong Kong Tourism Board to Launch "The Festival of Connoisseurs" in Hong Kong
This three-year partnership will create a significant new luxury lifestyle platform in Asia, bringing an unprecedented "City-as-Your-Showroom" experience to Hong Kong's most iconic destinations
HKTB partners with Informa Markets to launch Global Premium Exhibitions in Hong Kong
The Hong Kong Tourism Board (HKTB) has entered into a three-year Memorandum of Understanding (MoU) with Informa Markets, one of the world’s leading trade exhibition organisers, to strengthen Hong Kong’s position as a premier global MICE destination. Under the strategic partnership, both organisations will introduce a portfolio of internationally recognised premium exhibition intellectual properties (IPs) to Hong Kong through the global exhibitio…
HKTB Partners with Global Leading Trade Exhibition Organiser Informa
HONG KONG SAR – Media OutReach Newswire – 28 May 2026 – The Hong Kong Tourism Board (HKTB) today (27 May) signed a three-year Memorandum of Understanding (MoU) with Informa Markets, a leading global trade exhibition organiser, to establish a strategic partnership that will jointly bring a portfolio of premium international exhibition IPs to Hong […]
HKTB Partners with Global Leading Trade Exhibition Organiser Informa Markets Bringing International Premium Exhibition IPs to Hong Kong Under Asia's First-Ever "City-as-Your-Showroom" Concept
HONG KONG SAR - Media OutReach Newswire - 28 May 2026 - The Hong Kong Tourism Board (HKTB) today (27 May) signed a three-year Memorandum of Understanding (MoU) with Informa Markets, a leading global trade exhibition organiser, to establish a strategic partnership that will jointly bring a portfolio of premium international exhibition IPs to Hong Kong. Through the global exhibition platform, The Festival of Connoisseurs (TFOC), the partnership wi…
HKTB Partners with Global Leading Trade Exhibition Organiser Informa Markets Bringing International Premium Exhibition IPs to Hong Kong Under Asia’s First-Ever "City-as-Your-Showroom" Concept
HKTB Partners with Global Leading Trade Exhibition Organiser Informa Markets Bringing International Premium Exhibition IPs to Hong Kong Under Asia’s First-Ever "City-as-Your-Showroom" Concept
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