Reese's Halloween Pumpkins Return to Store Shelves Unchanged After Hershey Won Lawsuit
Hershey is adding 20 Halloween products and bringing back the pumpkins unchanged after a judge dismissed a deceptive-advertising lawsuit.
- On Thursday, The Hershey Company unveiled its 2026 'Hersheyween' lineup, featuring the return of Reese's Peanut Butter Pumpkins to store shelves as part of a 20-product seasonal rollout.
- The return follows a 2024 lawsuit where Florida residents Nathan Vidal, Debra Kennick, Abdjul Martin, and Eduardo Granados alleged Hershey engaged in "unlawful, fraudulent, unfair, misleading and/or deceptive" advertising regarding the candies' featureless shapes.
- In September 2025, District Judge Melissa Damian dismissed the case, finding that plaintiffs failed to demonstrate financial loss from purchasing the products despite the missing designs.
- Senior brand manager Katie DeCapria stated, "We have not made any changes to the Reese's shapes," emphasizing the pumpkin remains the "cornerstone of our portfolio" with Reese's the brand of choice for 37% of consumers.
- Hershey is capitalizing on "Summerween" celebrations as consumers start festive shopping earlier, launching an Amazon-exclusive Pumpkin Bowl featuring 110 snack-size treats alongside new KitKats and Cookies 'n' Creme Fangs.
22 Articles
22 Articles
Reese’s fans rejoice: Beloved candy returns to shelves after messy lawsuit
Roughly two years after Florida consumers took aim at Reese’s iconic Peanut Butter Pumpkin in a class-action lawsuit, the suit has been laid to rest and the Halloween treat is back on shelves.
Reese’s Peanut Butter Pumpkins Get Reprieve From Federal Judge. Happy Halloween!
A federal judge has cleared the way for Hershey’s to revive its chocolate pumpkins this Halloween. A consumer lawsuit against the chocolate giant had alleged the packaging for Reese’s Peanut Butter Pumpkins was misleading. The plaintiffs alleged that packaging showed chocolates with detailed designs that were not present on the actual candy, USA Today reported. [...] The post Reese’s Peanut Butter Pumpkins Get Reprieve From Federal Judge. Happy …
Reese’s Halloween Pumpkins Return Unchanged After Lawsuit Win
Internewscast Journal Internewscast Hershey is bringing back its Reese’s Halloween pumpkins this month, nearly a… This Post: Reese’s Halloween Pumpkins Return Unchanged After Lawsuit Win first appeared on Internewscast Journal
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