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Health Is Not a Hashtag: The Commodification of Wellness on Social Media - NYCTastemakers
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Health Is Not a Hashtag: The Commodification of Wellness on Social Media - NYCTastemakers
In the age of Instagrammable smoothies and TikTok therapy hacks, wellness has become less about health and more about branding. What was once a personal journey toward balance and self-care has been repackaged into a marketable aesthetic — one that thrives on curated feeds, affiliate links and aspirational lifestyles. Social media platforms have transformed wellness […] The post Health Is Not a Hashtag: The Commodification of Wellness on Social…
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